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Overview

CRN Code:

21858

Start date:

23/11/2019

End date:

30/11/2019

Attendance:

Every Saturday for 2 weeks 10:00am-3:00pm

Campus:

Chadstone

Price:

$290

Digital Marketing is no longer a nice to have, it's essential for every modern day business. This course will teach you what parts of digital marketing are relevant to you, and why you need to implement them for your business. After completing this course you'll have an understanding of Website design incorporating SEO, Google analytics and conversions. Then building on this you'll learn how to enhance sales with email marketing, and all form of Digital advertising including SEM (PPC), Display, Remarketing, Content and Social Media.


Requirements

    • Pen and notebook
    • There are no prerequisites for this course

Outcomes

    • Design your website to optimise user experience (UX) and make sure it's found with strong SEO
    • Convert website traffic into sales and use google analytics to measure it
    • Utilise CRM and email marketing to up-sell, cross-sell and re-sell
    • Capture people searching for your product with pay-per-click marketing
    • Re-engage visitors and find new audiences through remarketing
    • Promote your brand and build your reputation with display, social media and content

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Contact details

All information is correct at the time of printing but subject to change.

Copyright © 2019 Holmesglen CRICOS Provider Code: 00012G RTO-0416 ABN: 40 096 756 729